The Psych Framework
Have you ever wondered why people are bouncing from your nearly-frictionless onboarding flow? Why the same change can result in a lift on one page and cause drop-off on another? Or why people who find you via search bounce away after a few moments?
Darius Contrator has a brilliant new framework how user psychology has driven growth at companies like Bebo, Tickle, PhotoSugar and of course, Dropbox.
Increase your funnel conversion by getting users Psych’d – by Darius Contractor
Source https://darius.com/
Other refererences
https://andrewchen.com/psychd-funnel-conversion/
https://mayacarrionb.medium.com/la-nueva-forma-de-medir-experiencia-psyched-framework-d81ccb041ac1